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Ford 2000
design - illustration- webdesign
The Ford 2000 campaign was all about the "hit-models" by Ford. Mimicking the "Top 2000", a radio program that plays hit songs in between Christmas and New Years, Ford brought under attention their own "hits". A radio commercial ran parralel supporting the campaign.
Every Ford model got it's own album, which were all customly designed and (in some cases) illustrated.
Supported by a radio commercial, which ran parralel, communication ran on various media outputs: website, app, online marketing, magazine, newspapers, etc.
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